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Hassan Nasser

Hassan Nasser is the Deputy General Manager for Digital Engagement at SBS, overseeing strategy, product management, design, engineering, SaaS operations, and support. With over 18 years in software and IT, Hassan has led multi-million-dollar transformative solutions across banking and fintech, pioneering BaaS models at Fidor and shaping digital propositions like Banxy Bank. Known for blending hands-on engineering with strategic insight, Hassan authored Solution Design to Win, a method for large-scale B2B solutions. Passionate about simplifying complexity, he fosters growth through knowledge-sharing, creating next-generation products that drive real-world impact and sustainable outcomes.

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