Nicolas Miachon

Nicolas Miachon is the Product Director for AI & Marketing for Banks at SBS, where he leads the development of innovative solutions that help banks differentiate themselves in an increasingly competitive landscape. With over 13 years of professional experience, including eight years in tech startups and two years as a co-founder of a consulting firm focused on digital transformation for CAC40 corporations, Nicolas Miachon brings deep expertise in product strategy and digital innovation.

Before his current role, he spent three years at SBS as Digital Marketing Director, playing a key role in shaping the company’s digital transformation. Over the past year, he has led the creation of DBS Analytics and DBS AI, two flagship products designed to empower banks with advanced AI-driven marketing capabilities. Passionate about leveraging technology to drive business growth, Nicolas Miachon continues to lead strategic initiatives that position SBS at the forefront of AI-powered banking solutions.